April 25, 2007 -- -- Web hosting provider Free Rider Web Hosting (frwh.net) announced on Tuesday it has launched Express Email Marketing, a business tool for sending personalized emails promoting products and services.

Businesses can use the tool to create personalized emails, inserting details such as the customer’s name into the email. Free Rider says businesses can track the results of the campaigns through reports, and companies can create surveys to obtain further information relevant to their businesses.

"Businesses using Express Email Marketing don't need to worry that their messages will be considered spam," says Simon Drain, CEO of Free Rider Web Hosting. "Customers subscribing to their mailing list must respond to a confirmation email before they will receive any further emails. In addition to this, an opt-out link is located at the bottom of every campaign mailing, allowing customers to opt-out of future mailings."

Free Rider recently introduced a special rate for new customers who wanted to transfer existing .com domains from another Web hosting providers.